intercom.com
agent readiness score · scanned Aug 18, 2026 · 8s · Communication & Support
#67 of 979 · #3 in category
Intercom is a helpdesk platform that combines human agents and an integrated AI agent named Fin to provide customer service, offering features like an omnichannel inbox, AI-powered ticketing, and real-time assistance.
Discovery 15.3/20
Access 26/30
Usability 22.6/40
Payments 10/10
Top fixes
- +10
MCP server discovery
Publish /.well-known/mcp/server-card.json describing your MCP endpoint so agents can autodiscover it. Evidence found: none.
- +6
agents.md
Add /agents.md: what agents may do on your site, key URLs, auth, rate limits, and who to contact.
- +3.5
Markdown content negotiation
Serve text/markdown when clients send `Accept: text/markdown` (or expose .md twins of key pages) — agents get far more signal per token.
- +2.4
Sitemap present & fresh
Publish /sitemap.xml, reference it from robots.txt, and include <lastmod> dates so agents can tell what's current. Freshest lastmod seen: none.
- +2.4
MCP registry listings
Publish your MCP server to the official MCP registry (registry.modelcontextprotocol.io) plus Smithery and Glama. Found in: Glama.
- +1.4
Docs quality
Docs scored 3/5 on completeness. The documentation is a landing page and does not provide a complete, step-by-step guide for building a specific integration from start to finish without navigating to multiple linked pages.
1.Can an agent discover and trust you?
8/12
1.Can an agent discover and trust you?
Whether agents can crawl you, find you in the registries and searches they check, and trust what they find.
◐Sitemap present & fresh2/4
Sitemap at https://www.intercom.com/sitemap.xml is valid XML with 61 entries but contains no <lastmod> dates
fix → Publish /sitemap.xml, reference it from robots.txt, and include <lastmod> dates so agents can tell what's current. Freshest lastmod seen: none.
Resolved the sitemap from robots.txt or /sitemap.xml, validated XML, and checked lastmod freshness
spec ↗✓Brand search discoverability4/4
Both searches ("Intercom" and "Intercom communication support") cited intercom.com: https://www.intercom.com/help/en/articles/4549035-create-a-custom-report, https://www.intercom.com/help/en/articles/7022438-reporting-metrics-attributes, https://www.intercom.com/help/en/articles/8825260-reporting-datasets, https://www.intercom.com/help/en/articles/8921906-reporting-faqs, https://www.intercom.com/help/en/collections/2094752-reports
Ran clean brand-name web searches and checked whether your domain is cited in the results
◐MCP registry listings2/4
/.well-known/mcp/server-card.json serves JSON; searched "intercom.com" and "Intercom": listed only in Glama, not in the official MCP registry
fix → Publish your MCP server to the official MCP registry (registry.modelcontextprotocol.io) plus Smithery and Glama. Found in: Glama.
Queried the official MCP registry, Smithery, Glama, and PulseMCP for servers matching your domain
spec ↗
2.Do you welcome agents?
9/12
2.Do you welcome agents?
Whether your robots policy, bot protection, and agent guidance actively admit AI agents instead of blocking them.
✓robots.txt present & parseable2/2
/robots.txt parses: 1 User-agent group(s), 1 Sitemap line(s)
Fetched /robots.txt and validated it parses as a robots policy
spec ↗✓AI crawler policy5/5
All 12 AI crawler user-agents (GPTBot, ClaudeBot, PerplexityBot, …) are allowed at / by robots.txt
Evaluated robots.txt groups for the major AI agent user-agents (GPTBot, ClaudeBot, PerplexityBot, …)
✓Content Signals directives2/2
1 valid Content-Signal line(s) in robots.txt (e.g. `Content-Signal: ai-train=yes, search=yes, ai-input=yes`)
Looked for Content-Signal lines in robots.txt
spec ↗!Agent user-agent parityerror
Browser UA received HTTP 200 with bot-challenge markers — cannot evaluate parity (the site may be blocking our scanner)
Compared responses served to browser and AI-agent user-agents (informational while in beta)
✗agents.md0/3
No agents.md: https://intercom.com/agents.md → HTTP 404, https://intercom.com/AGENTS.md → HTTP 404
fix → Add /agents.md: what agents may do on your site, key URLs, auth, rate limits, and who to contact.
Fetched /agents.md and checked for substantive agent guidance
spec ↗
3.Does an agent understand who you are and what you do?
13/18
3.Does an agent understand who you are and what you do?
Whether your pages carry machine-readable identity: structured data, llms.txt, clear copy an agent can quote.
✓Homepage states what you are3/3
Homepage clarity rated 5/5 — an agent can confidently say what this company does (model's one-sentence read: "Intercom is a helpdesk platform that combines human agents and an integrated AI agent named Fin to provide customer service, offering features like an omnichannel inbox, AI-powered ticketing, and real-time assistance.")
An LLM read your homepage as an agent would and rated how confidently it could say what you do
✓OpenGraph / social metadata2/2
Homepage has og:title, og:description, and og:image (twitter:card="summary_large_image" present)
Parsed homepage og:title / og:description / og:image and twitter:card meta tags
spec ↗✓llms.txt4/4
/llms.txt is valid llmstxt.org shape: H1 "Intercom — llms.txt", 63 markdown link(s)
Fetched /llms.txt and validated it against the llmstxt.org shape (H1, summary, curated links)
spec ↗✗llms-full.txt0/2
GET /llms-full.txt returned HTTP 404
fix → Add /llms-full.txt with expanded inline docs content so agents can load everything in one fetch.
Fetched /llms-full.txt and checked for substantial inline markdown content
spec ↗✓JSON-LD structured data4/4
12 JSON-LD block(s) on homepage and pricing page (types: WebSite, Organization, WebPage, Product, SoftwareApplication, ItemList, BreadcrumbList, FAQPage); WebSite block is well-formed
Extracted and validated application/ld+json blocks on the homepage and pricing page
spec ↗✗Markdown content negotiation0/3
GET / with `Accept: text/markdown` returned HTTP 200 text/html; no .md twins found (1 probed)
fix → Serve text/markdown when clients send `Accept: text/markdown` (or expose .md twins of key pages) — agents get far more signal per token.
Requested key pages with Accept: text/markdown and probed .md twin URLs
4.Can an agent integrate with you?
watch →4/9
4.Can an agent integrate with you?
Whether the artifacts an agent needs to build on you — docs, API specs, SDKs, MCP servers — exist and are findable.
—Developer resource discoverabilityna
No public API detected
Searched for your brand with developer-keyword suffixes and checked which official resources are cited
—OpenAPI spec discoverablena
No public developer API detected — API checks don't apply
Probed standard OpenAPI locations and docs links for a fetchable, parseable spec
spec ↗✓Docs discoverable4/4
Docs found at https://developers.intercom.com/ (via homepage link, 2134 chars of readable text)
Followed homepage nav/footer links and probed /docs, /developers, docs.{domain}
✗MCP server discovery0/5
No MCP evidence found: probed /.well-known/mcp/server-card.json, /.well-known/mcp.json, /mcp.json and scanned llms.txt, agents.md, and docs for endpoints or install commands
fix → Publish /.well-known/mcp/server-card.json describing your MCP endpoint so agents can autodiscover it. Evidence found: none.
Probed /.well-known/mcp/server-card.json, mcp.json, and docs mentions for an MCP endpoint
spec ↗—npm SDKna
No public developer API detected — API checks don't apply
Searched the npm registry for an official, domain-verified SDK package
—PyPI SDKna
No public developer API detected — API checks don't apply
Searched PyPI for an official, domain-verified SDK package
5.Is your integration well-built?
watch →4.3/5
5.Is your integration well-built?
Whether your specs, docs, and tools are complete and descriptive enough for an agent to use them without guessing.
—OpenAPI validity & qualityna
No public developer API detected — API checks don't apply
Linted the spec: descriptions, operationIds, securitySchemes, servers
◐Docs quality2.3/3
Docs at https://developers.intercom.com/ scored clarity 4/5, completeness 3/5, runnable examples 4/5, agent-friendliness 4/5 (mean 3.8/5)
fix → Docs scored 3/5 on completeness. The documentation is a landing page and does not provide a complete, step-by-step guide for building a specific integration from start to finish without navigating to multiple linked pages.
An LLM rated your docs for clarity, completeness, runnable examples, and agent-friendliness
✓Quickstart / getting started2/2
Quickstart found: https://developers.intercom.com/docs/build-an-integration/getting-started/ (linked from https://developers.intercom.com/) returns 200 with a code block
Looked for a quickstart/getting-started guide containing code blocks
—MCP tool qualityna
No MCP endpoint known — tool lint requires a tools/list
Linted listed tools for descriptions, typed input schemas, and naming
6.Can an agent use you reliably in production?
watch →3.5/4
6.Can an agent use you reliably in production?
Response hygiene, TLS and redirect discipline, and security contact channels agents depend on at runtime.
✓TLS & redirect hygiene2/2
http://intercom.com/ upgrades to https in 1 hop(s), 2 redirect(s) total, final HTTP 200; HSTS present
Checked http→https redirect behavior, chain length, and TLS health
◐Response speed & weight0.5/1
Homepage TTFB 179ms, payload 1576KB, Content-Encoding: br — one target missed: payload 1576KB (target ≤1536KB)
fix → Fix: payload 1576KB (target ≤1536KB). Enable compression and trim payload — agents run on strict timeouts.
Measured homepage TTFB, payload size, and compression
✓security.txt1/1
Valid security.txt at https://intercom.com/.well-known/security.txt: Contact https://bugcrowd.com/intercom, Expires 2029-03-15
Fetched /.well-known/security.txt and validated Contact + Expires
spec ↗
7.Can an agent authenticate to you?
watch →—
7.Can an agent authenticate to you?
Whether agents can discover your auth model machine-readably (OAuth metadata) and follow documented steps to credentials.
—OAuth authorization server metadatana
No API or MCP server detected — OAuth metadata doesn't apply
Fetched /.well-known/oauth-authorization-server (and openid-configuration fallback)
spec ↗—OAuth protected resource metadatana
No API or MCP server detected — OAuth metadata doesn't apply
Fetched /.well-known/oauth-protected-resource
spec ↗—Auth documentationna
No public developer API detected — API checks don't apply
Looked for /auth.md or an authentication docs page with code examples
8.Can an agent transact with you?
watch →10/15
8.Can an agent transact with you?
Whether pricing is discoverable and machine-readable, and whether you support agent payment protocols.
✓Pricing discoverable5/5
Pricing page found at https://www.intercom.com/pricing (via homepage link) with legible price signals ("$0.99per Fin outcome$29per sea").
Followed nav/footer links and probed /pricing for a page with legible price signals
✓Machine-readable pricing5/5
LLM extracted 10 numerically-priced plan(s) from https://www.intercom.com/pricing at confidence 0.90: Essential $ 0.99/per Fin outcome; Essential $ 29/per seat/mo; Advanced $ 0.99/per Fin outcome; Advanced $ 85/per seat/mo; Expert $ 0.99/per Fin outcome; Expert $ 132/per seat/mo; Fin AI Agent (with existing helpdesk) $ 0.99/per Fin outcome; Pro Add-on $ 99//mo; Copilot Add-on $ 29/per agent/mo; Proactive Support Plus Add-on $ 99//mo.
Looked for Offer JSON-LD, then had an LLM attempt structured extraction of your plans
spec ↗✗x402 payment support0/2
/.well-known/x402 returned HTTP 404. No x402 support detected (bonus check — absence costs nothing).
fix → Support x402: serve payment requirements at /.well-known/x402, or answer unauthenticated API calls with HTTP 402 plus an x402 payment-requirements payload (x402Version, accepts[]).
Probed /.well-known/x402 and API endpoints for HTTP 402 payment-required envelopes
spec ↗✗AP2 readiness0/1
No AP2 hints found — scanned llms.txt, docs page (https://developers.intercom.com/); /.well-known/ap2 returned HTTP 404.
fix → Adopt AP2 to accept delegated agent payments — see https://ap2-protocol.org.
Scanned fetched artifacts and well-known paths for AP2 hints
spec ↗✗Agentic Commerce Protocol0/1
No Agentic Commerce Protocol hints found — scanned llms.txt, docs page (https://developers.intercom.com/); /.well-known/acp returned HTTP 404.
fix → Adopt the Agentic Commerce Protocol so agent checkouts can complete against your store — see https://developers.openai.com/commerce.
Scanned docs and specs for agentic checkout endpoints
spec ↗✗Other agent payment protocols0/1
No UCP/MPP hints found — scanned llms.txt, docs page (https://developers.intercom.com/).
fix → Track emerging agent payment protocols (UCP, MPP) and adopt the ones your buyers' agents use.
Scanned fetched artifacts for UCP/MPP protocol hints
9.Can a user act through an agent?
—
9.Can a user act through an agent?
Whether an end user's agent can operate on their behalf: working MCP tools, published skills, agent configs.
—Agent skill publishedna
Requires the analysis phase — not yet evaluated
Checked /skill.md, /.well-known/skills/, and skills.sh for published agent skills
—MCP handshake & tools listna
No MCP endpoint known — nothing to handshake with
Performed a streamable-HTTP initialize + tools/list against the MCP endpoint
spec ↗—Agent configs in public repona
Requires the analysis phase — not yet evaluated
Checked your public GitHub org's main repos for AGENTS.md / .claude / .cursor configs
10.Can an agent operate your website directly?
7/9
10.Can an agent operate your website directly?
Whether the site itself is legible to non-rendering and browser agents: semantic HTML, no JS walls, accessibility.
✗NLWeb endpoint0/1
No NLWeb endpoint detected: /.well-known/nlweb.json returned HTTP 404 (text/html); GET /ask?query=hello returned HTTP 404 (text/html)
fix → Consider exposing an NLWeb /ask endpoint (and /.well-known/nlweb.json) for conversational access to your content.
Probed /.well-known/nlweb.json and the /ask endpoint
spec ↗✓Semantic HTML structure3/3
5/6 semantic signals present on the homepage (missing: text-to-markup ratio ≥ 0.10)
Scored landmark elements, heading hierarchy, and text-to-markup ratio on the homepage
✓Content readable without JavaScript2/2
Homepage raw HTML contains 8909 chars of visible text without JavaScript
Measured visible text in the raw, unrendered homepage HTML
✓Accessibility basics2/2
Homepage accessibility: 5/5 checks passed
Static checks: lang attribute, title, alt coverage, labeled inputs, landmarks
✗WebMCP0/1
No WebMCP evidence on homepage: no application/webmcp script and no navigator.modelContext reference
fix → Consider WebMCP to expose page actions as tools to browser agents.
Looked for WebMCP script declarations on the homepage
spec ↗